: The psychological "brainwashing" that convinces smokers they need cigarettes to enjoy life or handle stress.
: Research indicates the method is at least as effective as the UK’s NHS Gold Standard services, which combine counseling with nicotine replacement. User Experience: Pros and Cons Based on Allen Carr reviews and community feedback: The Illustrated Easy Way to Stop Smoking - Amazon.com
: Studies have shown continuous abstinence rates ranging from 19.4% to 51% .
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