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Buying a Harley-Davidson dealership is a high-stakes investment requiring significant personal capital, a pristine professional background, and strict adherence to the corporate approval process. Financial Requirements
Owners must typically provide an unencumbered investment of at least 30% of the dealership’s total capitalization (20% for down payment and 10% for operating cash). how to buy a harley davidson dealership
Harley-Davidson mandates stringent minimum financial benchmarks to ensure operational stability: Minimum of $2,000,000 total. The Acquisition Process At least $1,000,000 in liquid
Unlike standard franchise purchases, HDMC maintains ultimate control over who joins their network. Buying the "assets" of a dealership from a seller does not guarantee the right to operate the brand. Become a Harley-Davidson Dealer The Acquisition Process At least $1
A ratio of no more than 1.5:1 is required for new owners. The Acquisition Process
At least $1,000,000 in liquid or unencumbered assets, specifically excluding real estate equity.