How To Gain Customers And Increase Profits With... May 2026

Based on the title provided, you are likely referring to by Lisa Shepherd.

Beyond the specific book, general business research emphasizes several proven strategies to achieve these goals: How to gain customers and increase profits with...

: It details how to fill the top of the sales funnel through targeted "awareness activities" and lead education. Based on the title provided, you are likely

: A significant portion is dedicated to ensuring existing customers remain loyal and increase their purchase volume over time. Expert & Community Perspectives Based on the title provided

: Increasing profits often involves optimizing costs for low-value customers while introducing loyalty programs for high-value segments.