Ikon - Вђ˜м™њм™њм™њ (why Why Why)вђ™ M/v May 2026

Solo sets for each member emphasize isolation. For instance, Yunhyeong walks through flowers that wilt as he passes, visually mirroring the lyrics' "white ash" theme . Production Highlights

It is described as a smooth, acoustic-driven pop ballad with a pulsing dance beat that enters during the chorus . iKON - ‘왜왜왜 (Why Why Why)’ M/V

iKON Asks “Why Why Why” in Newest Music Video - The Kraze Solo sets for each member emphasize isolation

Released on March 3, 2021, marked a significant turning point for iKON, showcasing a more delicate, musically mature persona . This digital single arrived after a year-long hiatus, serving as the group's first release without songwriting credits from their former leader, B.I . Bittersweet Lyrics and Themes iKON Asks “Why Why Why” in Newest Music

The track was co-written and co-composed by alongside producers LP, CHOICE37, Sonny, and LIL G .

The lyrics trace a journey from being "lovers" to "strangers," with members repeatedly asking "why" as they grapple with regret .

Producers emphasized vocal emotion during recording; Donghyuk notably recorded his part while nearly in tears to capture the "killing point" of the track . Visual Symbolism in the M/V