Jenny Fields -
The bestselling book that transformed over a million businesses is bigger and better than ever
In 2017, Dave Ramsey called Building a StoryBrand the most effective framework for cutting through digital noise. Today, that noise is louder than ever, making the power of story more crucial than ever.
The proof? Over 1 million copies sold and global brands like TREK, TOMS, and The Economist using it to drive growth. Storytelling captures attention, transforms customers’ lives, and fuels business growth.
Now, Building a StoryBrand 2.0 elevates the proven seven-part story formula with free StoryBrand AI tools to help your message cut through the chaos. Whether you’re leading a Fortune 500 company, launching a startup, or writing a speech, this framework gives you something more valuable than ever: the power to be heard.
• 10,000 more words of step-by-step marketing help
• Updated examples and fresh stories
• New tools to simplify your marketing
Jenny Fields is a fictional character and accidental feminist icon from John Irving’s 1978 novel The World According to Garp . Known for her fierce independence and non-conformity, she serves as the mother of the protagonist, T.S. Garp. Character Overview and History
: Because of her fame, her home became a sanctuary for "female strays," including the Ellen Jamesians—a radical group of women who cut out their tongues in protest of a horrific crime.
: Born into a wealthy family, Jenny dropped out of Wellesley College after realizing her parents only sent her there to find a "well-bred" husband. She chose to become a nurse , a profession she valued for its practical utility and "no-nonsense" uniform.
: Jenny famously identifies as asexual, viewing sexual desire as a nuisance that complicates the lives of both men and women.
: In the 1982 film adaptation, Jenny Fields was portrayed by Glenn Close , a performance that earned her an Academy Award nomination for Best Supporting Actress. Undercover: Garp–Death in the Family, I (08/24/78)
“By using the StoryBrand technique, we’ve been able to increase our extra product sales by about 12.5% just in the last few months.”
“I’ve won over $200k of contracts with the StoryBrand Framework.” jenny fields
“Our [church] building campaign wasn’t going so great. About a year in, we restarted the campaign using the StoryBrand framework, did 3 big end of year giving days, and brought in about $2mm over projected needs to finish out the project.” Jenny Fields is a fictional character and accidental
“This book landed me my first $1,600 client. It taught me how to tell my story in a way that got clients to engage with me.” Character Overview and History : Because of her
“We had a lot of internal messaging issues to work through and the StoryBrand framework was EXACTLY what we needed! We wrote our scripts about six months ago and just launched a brand new website on Monday. The impact has been IMMEDIATE! We are so thankful!”
Choose your favorite format: Hardcover, e-book, or Audiobook.
Donald Miller is the CEO of StoryBrand and Business Made Simple. He is the author of multiple best-selling books such as How to Grow Your Small Business, Marketing Made Simple, and Building a StoryBrand.
He’s consulted with thousands of companies to help them clarify their messaging and grow their businesses, including some of the world’s top brands like TOMS Shoes, TREK Bicycles, and Tempur Sealy.
Companies all over the world now use the StoryBrand Framework to create better websites, elevator pitches and marketing collateral.
Jenny Fields is a fictional character and accidental feminist icon from John Irving’s 1978 novel The World According to Garp . Known for her fierce independence and non-conformity, she serves as the mother of the protagonist, T.S. Garp. Character Overview and History
: Because of her fame, her home became a sanctuary for "female strays," including the Ellen Jamesians—a radical group of women who cut out their tongues in protest of a horrific crime.
: Born into a wealthy family, Jenny dropped out of Wellesley College after realizing her parents only sent her there to find a "well-bred" husband. She chose to become a nurse , a profession she valued for its practical utility and "no-nonsense" uniform.
: Jenny famously identifies as asexual, viewing sexual desire as a nuisance that complicates the lives of both men and women.
: In the 1982 film adaptation, Jenny Fields was portrayed by Glenn Close , a performance that earned her an Academy Award nomination for Best Supporting Actress. Undercover: Garp–Death in the Family, I (08/24/78)
