& Later — Now

While the "Original" line is the blueprint, the brand has branched out significantly:

They now offer Chewy (soft from the start) and Splits (two flavors in one). ⚡ Why It Stays Relevant Now & Later

Most candy offers instant gratification. Now & Later demands a contract. It starts hard and rigid. While the "Original" line is the blueprint, the

Still one of the best "price-per-minute" candies. Durability: It doesn't melt into a puddle like chocolate. Now & Later

A treat children could enjoy all day for just a nickel.