NAR 2025 Profile of Home Buyers, Sellers Reveals Market Extremes
Market Trend Report: The Changing Profile of Home Buyers (2025–2026)
For those under 59, the primary reason is the desire to own a home . For those 60+, it is being closer to friends and family . people who buy houses
Roughly 14%–17% of buyers are purchasing homes to accommodate multiple generations, often to care for aging parents or save on costs. 4. Financial Barriers & Advantages
The "typical" home buyer is no longer a young family starting out. Significant demographic shifts include: NAR 2025 Profile of Home Buyers, Sellers Reveals
A record 26%–30% of buyers paid all cash, bypassing high mortgage rates and gaining a competitive edge.
The median age for all buyers has reached 59 years . First-time buyers now have a median age of 40 , up from the late 20s in the 1980s. The median age for all buyers has reached 59 years
Baby Boomers (ages 60–78) remain the largest group, making up 42% of all buyers.
