The Visual Story: Creating The Visual Structure... -

A key takeaway from Block’s framework is that the visual structure must mirror the story structure. Just as a story has an , the visuals should follow a similar graph:

: Often the most misunderstood component, color is used to symbolize themes and trigger specific emotional responses . Creators control color through hue (the color itself), brightness, and saturation. The Visual Story: Creating the Visual Structure...

: Lines guide the eye and carry psychological weight. Horizontal lines often suggest stability and calm, while diagonal lines create tension, action, and energy. A key takeaway from Block’s framework is that

Block breaks down the entire visual field into seven fundamental building blocks: while diagonal lines create tension