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Vans Buys Dickies 〈HIGH-QUALITY〉

: VF planned to use its global supply chain and digital platforms to scale Dickies internationally. 2. Financial Breakdown of the 2017 Deal

VF Corporation's decision to buy Dickies was driven by a strategy to dominate the global workwear market and leverage the "lifestyle" appeal of both Vans and Dickies. vans buys dickies

VF Corp to sell Dickies to Bluestar Alliance for $600 million : VF planned to use its global supply