Lullaby_extended -

High-engagement content is now curated to be "AD FREE and interruption free" (e.g., OmoBerry’s 2-hour sleep music) to avoid disrupting sleep.

These tracks facilitate a "sleep routine" where the consistency of the music helps babies self-soothe throughout the night, reducing parental intervention. lullaby_extended

Report: The Evolution of "Lullaby (Extended)" — From Nursery to Dancefloor Executive Summary High-engagement content is now curated to be "AD